Executive Director

As a founding member of Uptown Records, George Harrell brings over 30 years of experience in A&R, Promotions, Management, and Production. He has worked with music icons such as Boyz II Men, Stevie Wonder, Queen Latifah, and Eminem, and played key roles at Uptown, Motown, and Interscope Records before launching his own ventures: Promotional Pro Entertainment and Harrell Media, Inc.

George has collaborated with the Greater Harlem Chamber of Commerce, HARLEM WEEK, and the Harlem Jazz & Music Festival to produce impactful events encompassing genres: Hip Hop, Jazz, Gospel, and Latin music. Recently, he helped send the Isley Brothers and Beyoncé single “Make Me Say It Again, Girl” to the top of the Billboard charts.

Motivated by a passion for mentoring the next generation, George founded Harrell Community Outreach, Inc. to help youth and seniors navigate the arts and music industry. Through his leadership, the organization provides participants with the knowledge, skills, and connections to thrive creatively and professionally.

George also served as Chair of the Arts & Culture Committee for Manhattan Community Board 10, where he championed arts, culture, and community engagement in Harlem.